Indonesian TV Industry (early 2011)

Most of TV programs are still locally produced. Number of religious films have decreased compare to about 1 year ago, in exchange there are new variety shows appeared, like "Hitam Putih", "Mama Udah Bobo", etc. Some variety shows are influenced by foreign variety shows, like the use of comments in bubbles (I saw similar characteristic in Korean variety shows). TV Drama is still favored by big-budget TV channel to fill prime time everyday. However, the quality of the dramas have been deteriorating (the stars, directing, video quality), so it seems that the producers allocate less budget than before.

In general, variety shows requires less budget than TV drama. Thus, in general, it seems that TV channels seem to reduce cost by decreasing cost of the programs. In Indonesia, TV is the most influential channel for marketing, thus main income of the TV channels come from advertising. During difficult times, in common, firstly companies will cut budget for advertising. Thus, if the TV channels tried to reduce cost, it may mean that they got less income, companies spent less in advertising and our country might not in a good economic condition even though it was reported that our country has managed to survive from GFC and booked positive GDP growth.

Indonesian Music Industry (early 2011)

2011 is an exciting year for most people because most country start showing positive GDP (Gross Domestic Product) after some bad years because of the GFC (Global Financial Crisis). I returned back to Indonesia after 1.5 years studying in Australia with high expectation. Then, yes, my home country has successfully surprised me.

Indonesian music industry is still as strong as before. Less foreign music played in local TV channels and even MTV is no longer airing in any local TV Stations. However, I still see some local musicians is influenced by foreign musicians, such as Korean musicians.

There are some local bands that are considered using Korean Music Concept, some of them are SM*SH and 5 Bidadari.


Video 1 SM*SH - I Heart You


Video 2 5 Bidadari - Aku atau Dia

As a comparison, these are some popular Korean Music Video.


Video 3 2AM - Can't Let You Go Even If I Die


Video 4 Wonder Girls - Nobody
(Note: I used to put SNSD - Oh! for video comparison, but I think this one is more appropriate)

I actually think that this is actually not a bad thing since it may diversify or even protect local music industry, since then there are Indonesian music with similar concept with Korean music. However, when I saw those two Indonesian Music Video, I kept asking myself, why couldn't we made a music video as good as the Korean?

See Indonesian TV Industry (early 2011).